Tag Archives: social currency as “real” currency at events

5 Hot Tips for Making Your Most Influential Fans Play with Your Brand at Events


by Kenneth Briodagh | shared from Event Marketer | In this monthly series, EM brings you tips and tricks from pros and experts who eat social media marketing for breakfast. So eat up, and check us out on Twitter @eventmarketer and Facebook.com/eventmarketer for more. The definition of “social currency” has taken an interesting turn lately as brands have started to roll out campaigns that invite consumers ...

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